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Client:
DuoSpa London
Year:
2024
Services:
Web design
Webflow development
Art direction
Booking system integration

DuoSpa is a premier London-based health & beauty provider, redefining wellness with an array of innovative treatments. With a team of experts, wellness services are brought directly to the client's location, whether it's a home, hotel, or elsewhere in the city.

Project description

The client approached us with a vision for her new venture but without the foundational elements of branding, content, or digital assets. Recognizing the need to build from the ground up, we took on every aspect of the project, from art direction, logo and brand identity to fully functional responsive website.

The goal was to create a calming yet sophisticated and luxurious brand, along with a responsive website and seamless booking system to reflect the spa’s high-end relaxation services.

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Mood boarding & art direction

For the art direction and branding, we crafted a tranquil, luxurious aesthetic aimed at the quintessential busy city woman. Confident and self-sufficient, she’s constantly on the go and values refined, efficient self-care. DuoSpa delivers a luxurious spa experience right to her, creating a space to recharge and indulge without ever leaving her doorstep. The color palette we chose combines calming tones with vibrant pops of pink, creating an elegant yet refreshing look. Together with graceful typography and serene yet lively imagery, the design strikes a balance between soothing aesthetics and a spirited, modern feel.

Web design

The intuitive, user-friendly website was designed to offer seamless user experiences, complemented by the integration of a booking system to streamline client appointments. The responsive website design focuses on intuitive user flow, enabling clients to easily explore services and book appointments from any device.

Webflow development

For DuoSpa, we utilized Webflow to develop a dynamic, visually captivating website that aligns with the brand’s high-end, on-demand beauty services. By leveraging Webflow’s robust tools, we could efficiently create a responsive layout that adapts beautifully across devices, enhancing the browsing experience for users on the go.

To optimize functionality, we implemented the Noona booking system, allowing users to schedule treatments seamlessly

Results

With the new website, DuoSpa is fully equipped to launch its operations, featuring an engaging brand identity that resonates with its target audience. The intuitive booking system ensures seamless appointment scheduling, enhancing the overall client experience. This strategic approach not only positions DuoSpa for success but also establishes it as a premium mobile spa service in London, ready to attract and serve discerning clients seeking luxury and convenience.